Assignment Instructions/ Description
1-2 Discussion: Introduction and Country/Product SelectionDiscussion TopicTask: Reply to this topicIn this first discussion, you will begin by introducing yourself to the class and discussing your interest in this particular course. You can also share any experience you may have in international marketing.
Next, to prepare for the final project, you will select your country and a physical good or product. Select a product that is currently made and sold only within the United States by a small or medium-size company that does not currently sell abroad. Products made by small, local businesses are good options.
Finally, from the emerging markets (listed in the Final Project Guidelines and Rubric document), select an emerging market country that you are interested in and think could be a potential market to expand to.
Share your selected product and country choice for the final project and why you think the country you selected would be a good market for the product.
Your instructor will provide you with feedback on your selected country and product to ensure you are prepared to complete the final project.
Respond to two of your classmates by sharing your own observations of their chosen country and asking questions to encourage other initial considerations about the product and country choice.
To complete this assignment, review the Discussion Rubric document.
Post a Comment