Assignment Instructions/ Description
Module 05: Discussion ForumThis week’s discussion will focus on cultural decision-making using the case study “Brief Integrative Case 2.1:Coca-Cola in India” (p. 248) in International Management: Culture, Strategy, and Behavior.This case focuses on the cultural differences of the U.S. company Coca- Cola and the country of India. In thissituation, the people in the area around the Coca-Cola plant accused Coca-Cola of reducing the water levels,and more importantly, contaminating the water supply used for farming and personal consumption in theirbottling process.After reflecting on this situation involving cultural differences, as a leader, how might MNEs demonstratetheir commitment to working with different countries like Saudi Arabia and respecting the cultural andnatural environments of the country?What types of decisions would you need to make? Would there be bias in the decision-making process? Canyou give an example?
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