Assignment Instructions/ Description
Directions: Review the case study “The Disgusting Restaurant” at the end of Chapter 8 in your textbook.
Why is it feedback essential for this restaurant to ensure it is maintaining effective customer service?What is the problem with this restaurants current method for obtaining feedback?What steps did the franchise take to act on the complaint in a productive way?What other steps should the franchise have taken to act on the complaint in a productive way?What should the restaurant do with the feedback received in the email?What level of commitment to feedback does this restaurant have?If you were in a leadership position with this restaurant, what proactive methods would you suggest using to gain useful customer feedback?
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